20Product: Loom CPO Janie Lee on Three Core Skills that Make the Best PMs, How to Find, Pick and Train the Best PM Talent and Lessons from OpenDoor and Rippling on Product Breadth, Pricing and Talent Density
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The PitchThu Jun 13 2024
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Importance of High Talent Density in Companies:
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Joining companies with high talent density is a significant predictor of career acceleration.
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Implication: Being surrounded by talented individuals can accelerate one's career growth significantly.
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Speaker highlighted the impact of high talent density on career acceleration, stating that it is "probably the single biggest predictor of career acceleration."
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Lessons from Opendoor on Pricing and Talent Bars:
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Learning to be a general manager at a low-margin business, understanding profitability, and combining automation with human touch in product development.
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The speaker emphasized the importance of accuracy in pricing algorithms due to the impact of mispricing on profit margins.
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At Opendoor, attention to detail was crucial as one mispriced home could wipe out the profit of multiple homes.
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Impact of Parker's Vision at Rippling:
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Parker demonstrated exceptional customer empathy and storytelling skills that led to clear problem identification and solution-oriented approaches.
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Understanding the customer problem deeply can lead to more successful solutions according to the speaker.
Transitioning from PLG to Enterprise Products:
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Challenges include changing team dynamics, celebrating different types of success, and adapting sales motions for SMBs, mid-market, and enterprise customers.
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Implication: Moving from product-led growth (PLG) to enterprise products requires shifts in team focus, celebration criteria, and sales strategies based on varying customer segments' needs.
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The transition involves changes in team operations where successes are measured differently depending on whether it is PLG or enterprise-focused.
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Importance of Writing for PMs:
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Writing helps clarify thoughts, communicate effectively, and scale context within teams.
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Effective writing is crucial for conveying ideas clearly and ensuring alignment within the team.
Advice for Improving Writing Skills:
- Write more frequently by creating PRDs, updates for teams, meeting agendas, summaries post-meetings, distilling key takeaways effectively.
- Consistent practice through various forms of written communication enhances clarity and effectiveness in conveying information.
Common Mistakes in Writing by PMs:
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Avoid word vomiting by simplifying complex ideas before sharing. Understand the audience when crafting written communication to ensure clarity and relevance.
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Clarity over volume is essential in effective written communication; considering the audience improves message reception.
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Criteria for Asking Great Questions:
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Ability to explain concepts simply, identify critical aspects needing clarification or posing risks if not addressed.
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Effective questioning involves seeking clarity on essential elements or potential risks associated with a topic.
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A structured approach involving simple explanations followed by deeper inquiries aids in thorough understanding and decision-making processes.
Product Management Hiring Process:
- The importance of asking the right questions in meetings is emphasized to ensure clarity and avoid last-minute issues before launch.
- Setting the tone of vulnerability and openness at the beginning of meetings can encourage sharing and collaboration among team members.
- Comfort with silence when asking questions is highlighted as a key skill, allowing for deeper conversations and insights.
Hiring Junior Product Managers:
- Junior PMs are valued for their high horsepower in IQ and EQ, effort, coachability, and cost-effectiveness.
- Hiring junior PMs early on allows for quick training into effective PMs, especially in earlier stages where generalists with specific traits can be trained efficiently.
Interviewing Process for Product Managers:
- Initial interview questions focus on understanding a candidate's track record of impact, introspection level, alignment with opportunities, and problem-solving abilities.
- Deep diving into a candidate's professional accomplishments reveals critical thinking processes and problem-solving skills essential for product management roles.
Testing Hard Skills in Interviews:
- Take-home assignments are used to assess candidates' ability to add clarity to ambiguous problems, showcase creativity, demonstrate high effort levels, and prepare thoroughly.
- Take-home tasks provide insight into how candidates approach challenges and solve problems effectively.
Structuring Product Reviews:
- Exec reviews are held for high-stakes products requiring strategic decisions. They involve discussions on problem definition, solutions evaluation, execution details, and go-to-market strategies.
- Rituals before exec reviews include sending out pre-watch looms 24 hours prior to gather feedback efficiently. Prioritizing questions helps maintain focus during reviews.
Impact of AI on Product Leadership:
- AI accelerates product development timelines by enabling faster iterations based on improved automation models.
- Emphasizes using AI as a tool to enhance customer problem-solving rather than building products solely around AI capabilities.
Enhancing User Experience in Healthcare:
- Kindbody's transparent pricing model coupled with physical space aesthetics creates a unique healthcare experience focused on trust-building.
- Leveraging software to tie together services enhances user experience through interpretability of complex medical information.
Importance of Go-To-Market Strategy in Product Management:
- Underscores the significance of storytelling and go-to-market strategies alongside product development for successful external product launches.
- Recognizes that impactful storytelling complements product quality by attracting users effectively through compelling narratives.